Position Details
About this role
This alternance role supports a digital services strategy team by contributing to technical SEO, CRO standards, KPI monitoring, and operational management of digital services for healthcare professionals and patients. The assistant also supports QA through writing/executing functional test plans and UAT and helps coordinate releases to production.
Key Responsibilities
- Contribuer à l'optimisation du référencement naturel (SEO technique),
- Participer à l'alignement et à l'application des standards de conversion (CRO),
- Suivre les KPI (engagement, adoption, taux de conversion, incidents) et proposer des actions d'amélioration,
- Utiliser Workfront pour le suivi de bug tracking et assurer le suivi quotidien des incidents et demandes d'évolution,
- Rédiger et exécuter des plans de test (tests fonctionnels, UAT) et participer aux mises en production
Technical Overview
The technical scope includes technical SEO activities (structure, performance, indexation), CRO (Conversion Rate Optimization) alignment to improve conversion and user journeys, and KPI-based monitoring of engagement/adoption/conversion and incidents. It also includes QA work: bug tracking in Workfront, writing and executing functional test plans and UAT, and coordinating across development, QA, and marketing with medical/regulatory stakeholders.
Ideal Candidate
The ideal candidate is an intern-level digital project assistant (alternance) who can support technical SEO and CRO efforts, track site hygiene KPIs, and coordinate with development, QA, marketing, and medical/regulatory stakeholders. They should be able to write and execute functional test plans and UAT, using Workfront for bug tracking and supporting releases to production.
Must-Have Skills
Tools & Platforms
Required Skills
Hard Skills
Soft Skills
Industry & Role
Keywords for Your Resume
Deal Breakers
Must have experience with Workfront bug tracking, Must be able to write and execute test plans including UAT (User Acceptance Testing), Must be able to support SEO technical and CRO (Conversion Rate Optimization) activities
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