✦ Luna Orbit — Data & Analytics

Analyst - Agncy/Mktg Analytics

at State Farm Insurance

📍 Bloomington, Illinois, United States Hybrid 💰 $97K – $123K USD / year Posted April 03, 2026
Apply Now → ← Browse All Jobs

Position Details

Salary $97K – $123K USD / year
Type Not Specified
Experience mid
Exp. Years 5+ years
Education Not Specified
Category Data & Analytics

About this role

Marketing analytics analyst focusing on agency and brand analytics, responsible for evaluating paid media performance, building measurement plans, and delivering stakeholder-ready reporting.

Key Responsibilities

  • Analyze channel data to generate actionable insights
  • Develop measurement plans, test plans, and learning agendas
  • Prepare and deliver reports
  • Collaborate with cross-functional teams
  • Automate recurring reporting and ensure data quality

Technical Overview

Scope includes paid media across social, programmatic, linear, digital and organic channels; requires proficiency with Google Marketing Platform, Power BI, Datorama, and Adobe; knowledge of AWS, Python, SAS/SQL is preferred; MMM/MTA experience is a plus.

Ideal Candidate

The ideal candidate has 5+ years in analytics with 2+ years in a marketing agency, proficient in paid media analytics across multiple channels, and strong with Google Marketing Platform, Power BI, Datorama, and Adobe. They should also be comfortable with AWS (Athena/Redshift/Sagemaker), Python, SAS/SQL, and storytelling through data.

Must-Have Skills

5+ years analytics experience2+ years marketing agency experience

Nice-to-Have Skills

Experience with Google Marketing PlatformPower BIDatoramaand AdobeAWS Services (AthenaRedshiftSagemaker)PythonSASSQL

Tools & Platforms

Google Marketing PlatformPower BIDatoramaAdobeAmazon Web Services

Required Skills

5+ years analytics experience; 2+ years marketing agency experience; experience with paid marketing analytics; comprehensive understanding of paid channels; MMM/MTA; strong storytelling; SQL/SAS; Python; AWS (AthenaRedshiftSagemaker); Google Marketing Platform; Power BI; Datorama; Adobe

Hard Skills

Google Marketing PlatformPower BIDatoramaAdobePythonSQLSASAWS (Amazon Web Services)AthenaRedshiftSagemakerMMMMTABrand lift studies

Soft Skills

storytellingcommunicationpresentationproactivenessteam collaboration

Industry & Role

Industry Insurance
Job Function Define and execute marketing analytics strategies to measure paid media performance and provide actionable insights for State Farm's CAAR team.
Role Subtype Data Analyst
Tech Domains Google Marketing Platform, Power BI, Amazon Web Services, SQL / PostgreSQL, Python

Keywords for Your Resume

analystmarketing analyticspaid mediaagency experienceMMMMTAbrand lift studiesgoogle marketing platformpower bidatoramaadobeawspythonsqlsasmarketing datadata analysisreportingGoogle Marketing PlatformPower BIDatoramaAWSPython

Deal Breakers

Less than 5 years of analytics experience, No marketing analytics background, No experience with paid media analytics or agency work

Apply for this Position →

Get matched to jobs like this

Luna finds roles that fit your skills and career goals — no endless scrolling required.

Create a Free Profile