Position Details

Type Full-Time

Experience entry

Exp. Years 1-3 years

Education Bachelor's degree in Engineering, Operations or Business related field

Category Sales & Business Development

About this role

The Business Development Associate will pursue and generate new business leads, identify points of contact within prospective customers, and nurture leads into opportunities. They will conduct research, perform cold outreach, and collaborate with marketing to move prospects through the sales cycle in a medical device B2B environment.

Key Responsibilities

Identify potential customers using prospecting databases, social media, networking, tradeshow and other methods
Qualify/disqualify inbound leads from marketing campaigns
Collaborate with key internal stakeholders to drive new opportunities and vigorously pursue initial customer contacts and meetings
Effectively sell Viant’s capability and service offerings to prospective customers
Regularly update and maintain leads in Salesforce/CRM

Technical Overview

Role relies on CRM-driven prospecting and lead management with Salesforce and ZoomInfo; requires ability to build dashboards and present to leadership using PowerPoint.

Ideal Candidate

The ideal candidate is a driven entry-level business development professional with 1-3 years of sales/prospecting experience, CRM proficiency (Salesforce/ZoomInfo), and a history of building relationships in a B2B/medical device environment.

Must-Have Skills

1-3 years of business development and/or sales prospecting experienceB.S. Degree in EngineeringOperations or Business related fieldExperience with Salesforce or similar CRM and ZoomInfo

Nice-to-Have Skills

Medical device experienceB2B manufacturing environmenttravel ~20%

Tools & Platforms

SalesforceZoomInfoCRMMicrosoft PowerPoint

Required Skills

lead generationprospectingcold callingSalesforceZoomInfoCRMB2B salespipeline managementdashboardsPowerPointmedical device experiencelead nurturingmarket research

Hard Skills

SalesforceZoomInfoCRMlead generationprospectingcold callingpipeline managementdashboardsPowerPointB2B salesmedical device experiencelead nurturingmarket research

Soft Skills

Exceptional verbal and written communicationCompetitive drive and self-motivationProblem solvingBias to actionRelationship buildingTeam collaborationAnalytical thinking

Industry & Role

Industry Healthcare & Medical

Job Function Develop and manage a robust pipeline of prospective customers and convert them into opportunities in a medical device B2B environment.

Role Subtype Business Development Associate

Tech Domains Salesforce, Microsoft 365

Keywords for Your Resume

business development associatelead generationprospectingcold callingCRMSalesforceZoomInfoB2Bmedical devicehealthcareremotefull-timepipeline managementdashboardsPowerPointmarket researchlead nurturingclient relationshipssales

Deal Breakers

No 1-3 years BD/sales experience, No CRM experience, No experience with Salesforce or ZoomInfo

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