Position Details
About this role
Knit is hiring a Content Marketing Manager to lead the company's B2B content initiatives, including strategy, production, and distribution across channels like LinkedIn. The role focuses on translating research into impactful content that drives awareness and pipeline growth.
Key Responsibilities
- Develop content strategy
- Manage editorial calendar
- Produce research-driven content
- Own LinkedIn presence
- Support sales and marketing initiatives
Technical Overview
The role involves managing content workflows, leveraging AI-enhanced tools, and producing research-driven content such as blog articles, whitepapers, and reports, primarily for digital platforms.
Ideal Candidate
The ideal candidate is a mid-level content marketing professional with 3+ years of experience in developing and executing B2B content strategies. They excel at translating research into compelling content, managing LinkedIn presence, and driving measurable marketing impact.
Must-Have Skills
Nice-to-Have Skills
Tools & Platforms
Required Skills
Hard Skills
Soft Skills
Industry & Role
Keywords for Your Resume
Deal Breakers
Lack of experience in B2B content marketing, Inability to manage multiple content channels, No experience with research translation
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