Position Details
About this role
Evenbound is seeking a Content Strategist to lead content direction for HubSpot-focused clients. The role involves developing content strategies, guiding execution with writers and SEO specialists, and reporting measurable results using performance metrics.
Key Responsibilities
- Develop comprehensive content strategies including topic clusters and content calendars
- Write and guide content initiatives including blogs, email newsletters, and social media
- Advise clients on content direction and priorities
- Analyze content performance and report insights
- Conduct competitive analysis and market research
Technical Overview
This is a HubSpot-centered content strategy role emphasizing AEO/SEO, keyword strategy, and search intent optimization. The strategist will measure performance using traffic, engagement, rankings, and conversions and adjust strategy based on data.
Ideal Candidate
The ideal candidate is a mid-level content strategist with 3–5 years of experience in content strategy, AEO/SEO, or digital marketing. They can build topic clusters and content calendars, write and guide content (blogs, newsletters, and website copy), and use performance data (traffic, engagement, rankings, conversions) to advise clients and optimize strategy. Strong client-facing communication and consulting skills are essential.
Must-Have Skills
Tools & Platforms
Required Skills
Hard Skills
Soft Skills
Industry & Role
Keywords for Your Resume
Deal Breakers
No experience with content strategy and AEO/SEO, No ability to analyze content performance and translate results into actionable insights, Inability to communicate effectively with clients
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