Position Details
About this role
This role involves developing and executing digital marketing campaigns focused on enterprise lead acquisition through paid search and social channels.
Key Responsibilities
- Own campaign strategy and execution
- Manage external agencies
- Collaborate with Product Marketing
- Track media spend and ROI
- Establish A/B testing frameworks
Technical Overview
The candidate will work with tools like Google Ads, Google Analytics, and LinkedIn Campaign Manager to optimize multi-channel advertising efforts and analyze campaign performance.
Ideal Candidate
The ideal candidate is a mid-level digital marketing professional with at least 4 years of experience managing paid search and social campaigns for B2B SaaS products. They are strategic, data-driven, and skilled in campaign optimization and analytics tools.
Must-Have Skills
Nice-to-Have Skills
Tools & Platforms
Required Skills
Hard Skills
Soft Skills
Industry & Role
Keywords for Your Resume
Deal Breakers
Lack of experience with Google Ads or LinkedIn Campaign Manager, No experience managing paid social or search campaigns, Inability to demonstrate campaign performance improvements
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