Position Details
About this role
Intercom is hiring a Director of Field Marketing & ABM to lead global marketing strategies, execute ABM programs, and create impactful customer experiences to accelerate revenue growth.
Key Responsibilities
- Define global field marketing strategy
- Build ABM events and campaigns
- Partner with sales and RevOps
- Lead event and customer experience programs
- Measure program ROI and optimize
Technical Overview
Role involves developing and scaling field marketing programs, managing ABM campaigns, coordinating events, and measuring ROI, with a focus on pipeline and revenue impact.
Ideal Candidate
The ideal candidate is a seasoned marketing professional with expertise in global field marketing, ABM, and event management. They should have strong strategic and analytical skills, with experience in scaling marketing programs to drive revenue.
Must-Have Skills
Nice-to-Have Skills
Tools & Platforms
Required Skills
Hard Skills
Soft Skills
Industry & Role
Keywords for Your Resume
Deal Breakers
Lack of experience in field marketing or ABM, No experience with event planning or program management, No strategic marketing background, Remote-only candidates, No proven track record in marketing campaigns
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