About this role
Director, Marketing Operations Business Partner leads the marketing operating model to accelerate pipeline growth, guide programs and systems, and partner across Revenue Ops, Sales Tech, Data, and Marketing leadership to deliver measurable impact.
Key Responsibilities
- Strategy & operating model design; Campaign governance and planning cadence; Translate objectives into platform use cases and drive martech roadmap; Drive marketing readiness for new capabilities; Deliver executive insights for investment decisions
Technical Overview
Focus on martech integrations (Salesforce, 6sense, BI tools) and data standards; design scalable lifecycle processes and attribution frameworks; oversee lifecycle governance and campaign structure.
Ideal Candidate
The ideal candidate is a director-level marketing operations leader with 15+ years in SaaS, who can design scalable marketing operating models, influence cross-functional strategy, and drive measurement and attribution using Salesforce, 6sense, and BI tools.
Must-Have Skills
15+ years in Marketing or Revenue Operations in SaaSExperience building and scaling marketing operating models in growth stage companiesInfluencing cross functional strategy and roadmapsUnderstanding funnel managementlifecycle designand attributionExperience supporting planningforecastingand pipeline strategyLead scoringABM architectureand performance measurementLeading teams and driving operational transformationFamiliarity with Salesforcemarketing automation platformsintent platforms (e.g.6sense)conversation intelligenceand BI tools
Nice-to-Have Skills
Experience with 6senseExperience with BI tools (TableauPower BI)
Tools & Platforms
SalesforceMarketing Automation Platforms6senseTableauPower BI
Required Skills
15+ years in Marketing or Revenue Operations in SaaSmarketing operationsrevenue operationscampaign governancelifecycle designattributionlead scoringABM architectureSalesforcemarketing automation platforms6senseconversation intelligenceBI toolsTableauPower BI
Hard Skills
SalesforceMarketing Automation Platforms6senseintent platformsconversation intelligenceBI toolsLead scoringABM architectureAttributionLifecycle processesCampaign governanceAnnual planningSegmentation strategyProgram prioritizationData standardsPlatform integrations
Soft Skills
Executive communicationStakeholder alignmentLeadershipCross-functional collaborationStrategic thinking
Keywords for Your Resume
DirectorMarketing OperationsRevenue Operationsmarketing operating modelcampaign governanceannual planningsegmentation strategyprogram prioritizationlead scoringABM architectureattributionBI toolsSalesforce6senseconversation intelligencePower BITableauCanadaUnited StatesonsiteMarketing automation platformsMarketing operationsRevenue operationsMarketing automationABM
Deal Breakers
15+ years in Marketing or Revenue Operations in SaaS, Lack of familiarity with Salesforce, 6sense, and BI tools, Inability to lead and mentor teams
Get matched to jobs like this
Luna finds roles that fit your skills and career goals — no endless scrolling required.
Create a Free Profile