✦ Luna Orbit — Executive & General Management

Director Marketing, RVC and Marine

at Storable

📍 Remote, US Remote Posted April 14, 2026
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Position Details

Type Full-Time
Experience executive
Exp. Years Not specified
Education Not specified
Category Executive & General Management

About this role

Storable is seeking a Senior Manager or Director of Marketing to lead growth and retention across the Marine and RV & Camping verticals. The role owns strategy and execution for acquisition, lifecycle, ABM, and upsell/cross-sell programs while partnering closely with Sales, Product Marketing, and Customer Success.

Key Responsibilities

  • Own end-to-end marketing strategy for acquisition and retention across Marine and RV & Camping
  • Scale inbound, outbound, paid media, lifecycle marketing, and ABM for pipeline efficiency and CAC optimization
  • Lead upsell and cross-sell marketing initiatives to maximize customer lifetime value
  • Align go-to-market execution with Sales, Product Marketing, and Customer Success to hit shared revenue goals
  • Hire, coach, and mentor a small team of 2–3 marketers and build a data-driven experimentation culture

Technical Overview

This is a marketing leadership role focused on scaling multi-channel demand generation and retention programs. The stack is not specified, but the job expects operational alignment with CRM and data-driven experimentation practices.

Ideal Candidate

The ideal candidate is a Director or Senior Manager-level marketing leader who can own end-to-end growth and retention strategy for Marine and RV & Camping. They have scaled inbound, outbound, paid media, lifecycle marketing, and ABM programs, optimizing for pipeline efficiency, CAC, and customer lifetime value, while leading and developing a small demand generation team. They also act as a brand steward and collaborate tightly with Sales, Product Marketing, and Customer Success.

Must-Have Skills

end-to-end marketing strategygrowth and retention marketingscaling channels across inboundoutboundpaid medialifecycle marketingand ABMupsell and cross-sell marketinggo-to-market execution alignment with SalesProduct Marketingand Customer Successhiringcoachingand mentoring a team of 2–3 marketersdata-driven experimentationbrand stewardship within Marine and RV & Camping

Nice-to-Have Skills

AI-led organization alignmentexperience leveraging artificial intelligence for marketing innovation and efficiency

Tools & Platforms

CRM

Required Skills

end-to-end marketing strategynew customer acquisitionretentioninbound marketingoutbound marketingpaid medialifecycle marketingABMpipeline efficiencyCAC optimizationupsell marketingcross-sell marketinggo-to-market execution

Hard Skills

end-to-end marketing strategynew customer acquisitionretentioninbound marketingoutbound marketingpaid medialifecycle marketingABMpipeline efficiencyCAC optimizationupsell marketing initiativescross-sell marketing initiativesgo-to-market executionpartner coordination with Salespartner coordination with Product Marketingpartner coordination with Customer Successmarketing program planningdemand generationcustomer-centric marketingdata-driven experimentationaccountabilitycontinuous learningcampaign strategylocalize and adapt brand messagingbrand stewardshipcontent and communications localizationteam leadershiphiringcoachingmentoringbuilding programs that move pipelinerevenueand customer lifetime value

Soft Skills

leadershipteam developmentcollaborationcross-functional partnershipdata-driven experimentation cultureaccountabilitycontinuous learningvulnerabilitycuriosityempathycommunicationstakeholder alignmentrisk awarenessinnovation mindset

Industry & Role

Industry PropTech / Self-Storage & Specialty Real Estate
Job Function Lead marketing strategy and execution for growth and retention across Marine and RV & Camping verticals.
Role Subtype Director of Operations

Keywords for Your Resume

Director MarketingSenior ManagerDirector-level leaderMarketing — Marine & RV and CampingMarineRV & Campinggrowth and retention strategyend-to-end marketing strategypipeline efficiencyCAC optimizationinboundoutboundpaid medialifecycle marketingABMupsell marketingcross-sell marketingcustomer lifetime valuedemand generationdata-driven experimentationbrand stewardbrand messaging localizationgo-to-market execution

Deal Breakers

Must be able to work remotely in the Pacific Time Zone, Must have proven experience owning end-to-end marketing for acquisition and retention, Must be able to lead and develop a small team of marketers (2–3)

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