✦ Luna Orbit — Marketing & Digital Marketing

Director of Paid Media

at Okta

📍 Bellevue, Washington; Chicago, Illinois; Toronto, Ontario, Canada Onsite Posted March 12, 2026
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Position Details

Type Full-Time
Experience senior
Exp. Years 10+ years
Education Not specified
Category Marketing & Digital Marketing

About this role

This role leads Okta’s global paid media team, designing and executing multi-channel campaigns to generate pipeline and support growth in the SaaS industry.

Key Responsibilities

  • Lead global paid media team
  • Design multi-channel campaigns
  • Collaborate with sales and product teams
  • Integrate AI tools
  • Manage budgets and vendors

Technical Overview

Focus on digital advertising strategies, AI integration, stakeholder collaboration, and media performance analysis within a B2B SaaS environment.

Ideal Candidate

The ideal candidate is a senior digital marketing leader with over 8 years of experience managing global paid media teams in B2B SaaS environments. They are innovative, data-driven, and skilled in integrating AI tools into media strategies to drive pipeline growth.

Must-Have Skills

10+ years in Paid Digital MarketingExperience managing global teamsB2B SaaS marketingMedia strategyStakeholder management

Nice-to-Have Skills

Experience with AI in marketingExperience with global marketing campaignsExperience with marketing automation tools

Tools & Platforms

Google AdsFacebook AdsProgrammatic PlatformsABM ToolsMarketing Automation Platforms

Required Skills

Paid Digital MarketingSearchSocial Media AdvertisingProgrammatic AdvertisingAccount-Based MarketingAI-driven toolsMedia BuyingCreative OptimizationReportingStakeholder Management

Hard Skills

Paid Digital MarketingSearchSocial Media AdvertisingProgrammatic AdvertisingAccount-Based MarketingAI-driven toolsMedia BuyingCreative OptimizationReportingStakeholder Management

Soft Skills

LeadershipStrategic ThinkingInnovationCollaborationData-Driven Decision MakingCommunication

Industry & Role

Industry SaaS
Job Function Marketing & Digital Marketing

Keywords for Your Resume

Paid Digital MarketingSearchSocial Media AdvertisingProgrammatic AdvertisingAccount-Based MarketingAI-driven toolsMedia BuyingCreative OptimizationReportingStakeholder ManagementB2B SaaSDigital MarketingLeadershipGlobal TeamsMarketing Strategy

Deal Breakers

Less than 8 years in paid digital marketing, No experience managing global teams, Lack of SaaS industry experience

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