✦ Luna Orbit — Product Management

Director, Product Marketing (Messaging & Email)

at Twilio

📍 Remote - US Remote Posted March 19, 2026
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Position Details

Type Full-Time
Experience lead
Exp. Years 14+ years
Education Not specified
Category Product Management

About this role

This role involves leading product marketing efforts for Twilio's Messaging and Email platforms, shaping narratives, and driving market growth through strategic storytelling and positioning.

Key Responsibilities

  • Lead product marketing team
  • Define product positioning
  • Develop market narratives
  • Partner with R&D for roadmap influence
  • Drive go-to-market programs

Technical Overview

The role focuses on market analysis, positioning frameworks, go-to-market strategies, and cross-functional collaboration with R&D and marketing teams.

Ideal Candidate

The ideal candidate is a senior product marketing professional with over 14 years of experience in messaging, email, and market positioning. They possess strong leadership skills and a strategic mindset to drive product narratives and market growth.

Must-Have Skills

14+ years of HRBP experienceDeep knowledge of product development orgsExperience in talent strategyAbility to partner with executive clients

Nice-to-Have Skills

Experience with OE/OD practicesExperience with HR CoEsExperience with talent programsExperience with AI tools

Tools & Platforms

AI toolsHR CoEs

Required Skills

Product MarketingMessagingEmailMarket TrendsPositioningGo-to-MarketCustomer ValidationMarket StorytellingLeadership

Hard Skills

Product MarketingMessagingEmailMarket TrendsPositioningGo-to-MarketCustomer ValidationMarket StorytellingStrategic PartnershipLeadership

Soft Skills

leadershipcommunicationstrategic thinkingcollaborationstorytellingmarket analysis

Industry & Role

Industry Technology
Job Function Strategic product marketing leadership
Role Subtype Product Marketing Manager

Keywords for Your Resume

product marketingmessagingemailmarket trendspositioninggo-to-marketcustomer validationmarket storytellingstrategic partnerleadershipHRBPproduct developmenttalent strategystakeholder collaborationAI tools

Deal Breakers

Less than 14 years of HRBP or product marketing experience, Lack of experience in messaging or email platforms, No leadership or strategic experience

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