Position Details

Salary $62K – $91K USD / year

Type Not Specified

Experience mid

Exp. Years 3+ years

Education Degree in marketing, communications, or related field

Category Marketing & Digital Marketing

About this role

This role involves designing and executing regional marketing campaigns, collaborating with sales and partners, and analyzing campaign performance to support Entrust's growth initiatives.

Key Responsibilities

Implement regional marketing campaigns
Collaborate with sales and partners
Monitor campaign performance
Plan and execute regional events
Develop regionalized content

Technical Overview

The technical environment includes Salesforce, Tableau, and Microsoft 365, with a focus on campaign management, analytics, and event coordination.

Ideal Candidate

The ideal candidate is a mid-level B2B field marketing specialist with over 3 years of experience, skilled in campaign execution, channel engagement, and analytics tools like Salesforce and Tableau. They excel in cross-functional collaboration and event management.

Must-Have Skills

Minimum of 3 years experience in B2B field marketingProven collaboration skillsDegree in marketingcommunicationsor related fieldProficient in Microsoft 365

Nice-to-Have Skills

Experience with analytics and reporting toolsBackground in event planning and managementFamiliarity with channel marketing and MDF programs

Tools & Platforms

SalesforceTableauMicrosoft 365

Required Skills

B2B MarketingChannel MarketingMDF ProgramsCampaign ManagementSalesforceTableauEvent Planning

Hard Skills

B2B MarketingChannel MarketingMDF ProgramsCampaign ManagementAnalytics PlatformsSalesforceTableauEvent Planning

Soft Skills

CollaborationCommunicationAnalytical SkillsOrganizational SkillsTeamwork

Industry & Role

Industry Healthcare & Medical

Job Function Regional marketing strategy and campaign execution in a B2B environment

Clearance & Visa

Clearance Required Unrestricted work authorization for US

Keywords for Your Resume

Field Marketing SpecialistB2B MarketingChannel MarketingMDF ProgramsCampaign ManagementAnalytics PlatformsSalesforceTableauEvent PlanningRegional CampaignsMarketing CampaignsContent DevelopmentPerformance MeasurementEvent ManagementRegional Events

Deal Breakers

Less than 3 years of B2B marketing experience, No experience with Salesforce or Tableau, Lack of proven collaboration skills, No degree in marketing or related field

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