Position Details
About this role
Founding Marketing role for a cybersecurity SaaS startup to build the marketing function from scratch, develop messaging, inbound programs, content assets, and website conversion, with a strong emphasis on HubSpot and equity-based compensation.
Key Responsibilities
- Turn product into messaging for sales
- Build inbound programs
- Create content assets
- Make website a conversion tool
- Position founder as security voice via conferences/podcasts
Technical Overview
Content-driven marketing with emphasis on HubSpot, inbound marketing, inbound content creation, and website optimization for enterprise cybersecurity buyers; experience with public speaking and thought leadership desired.
Ideal Candidate
The ideal candidate is a founder-level marketer who can craft messaging from scratch, build inbound programs, and drive website conversions. They should be comfortable with HubSpot, content creation, and speaking publicly through conferences and podcasts, all while operating remotely with an equity-based compensation framework.
Must-Have Skills
Nice-to-Have Skills
Tools & Platforms
Required Skills
Hard Skills
Soft Skills
Industry & Role
Keywords for Your Resume
Deal Breakers
Cannot build marketing from scratch, No HubSpot experience, Uncomfortable with equity-based compensation, Not comfortable with remote work
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