Position Details

Type Full-Time

Experience senior

Exp. Years 8+ years

Education Not specified

Category Marketing & Digital Marketing

About this role

Figma seeks a Growth Marketing Manager, Scaled Success to design and run a scaled growth motion for self-serve and sales-owned customers. You’ll lead lifecycle programs, optimize monetization, and drive experiments across digital and human-touch channels to maximize revenue and customer value.

Key Responsibilities

Define and build scaled success approach for self-serve and unmanaged customers
Design how product, lifecycle, support, and human touch work together across the customer journey
Partner with Growth Product and Billing to improve self-serve experiences and drive expansion
Run experiments across digital and human-touch channels
Identify growth levers and turn them into scalable programs

Technical Overview

Role focuses on growth programs, monetization strategies, and experimentation with data-driven analysis. Experience with AI-enabled systems and billing optimization is a plus; strong cross-functional collaboration across Marketing, Product, Support, Sales, and Data Science is essential.

Ideal Candidate

The ideal candidate is a senior growth marketing leader with 8+ years of experience in building scalable growth programs, monetization strategies, and data-driven experimentation in a fast-growing SaaS environment.

Must-Have Skills

8+ years in growthlifecyclemonetizationor scaled customer success rolesExperience building strategy and systems from scratch in a high-growth environmentCross-functional leadership and ability to influence without authorityDeep analytical rigorincluding experimentation and measurementClear communication and executive presence

Nice-to-Have Skills

Experience across self-serve and sales-assisted segmentsExperience using AI or automation to scale programsHands-on experience optimizing billing or monetization flows with Product

Required Skills

Growth marketinglifecyclemonetizationA/B testingexperimentationdata-driven decision makingcross-functional leadershipexecutive presenceAI-enabled systemsbilling optimization

Hard Skills

Growth marketingLifecycle marketingMonetizationA/B testingExperimentationData-driven decision makingCross-functional leadershipExecutive presenceAI-enabled systemsBilling optimization

Soft Skills

Strategic thinkingCommunicationCollaborationInfluencing without authorityProblem solving

Industry & Role

Industry SaaS

Job Function Lead growth and monetization programs for a high-value SaaS customer base

Role Subtype Digital Marketing Manager

Keywords for Your Resume

growth marketingscaled successgrowthlifecyclemonetizationA/B testingexperimentationdata-drivencross-functional leadershipexecutive presenceAIautomationbilling optimizationbilling flowsself-servesales-assistedmarketingcustomer success

Deal Breakers

Lack of 8+ years in growth, lifecycle, monetization, or scaled customer success, Inability to build strategy from scratch in a high-growth context, Weak data-driven decision making or lack of experimentation mindset

Apply for this Position →

Get matched to jobs like this

Luna finds roles that fit your skills and career goals — no endless scrolling required.

Create a Free Profile