Position Details

Type Full-Time

Experience mid

Exp. Years 7+ years

Education Bachelor’s degree in Marketing, Business, or a related field

Category Marketing & Digital Marketing

About this role

Marketing Manager, Marketplace & Strategic Partnerships at Asana leads strategic partner marketing plans and joint go-to-market initiatives to extend market reach and partner-driven growth.

Key Responsibilities

Develop partner marketing plans
Collaborate with partners on co-marketing initiatives
Lead joint go-to-market planning and execution
Manage partner recruitment and retention
Provide partners with enablement materials

Technical Overview

Proficiency with Salesforce, Marketo, Tableau, and Power BI; data-driven performance tracking and partner enablement materials.

Ideal Candidate

The ideal candidate is a senior partner marketing manager with 7+ years in B2B SaaS, a strong track record in co-marketing and joint go-to-market, and fluency with Salesforce, Marketo, Tableau, and Power BI.

Must-Have Skills

Bachelor’s degree in MarketingBusinessor related field7+ years of partner marketing or related fieldsExperience with SalesforceMarketoTableau

Nice-to-Have Skills

Curiosity about AI toolsExperience in a B2B SaaS or technology environment

Tools & Platforms

SalesforceMarketoTableauPower BI

Required Skills

partner marketingjoint go-to-marketco-marketingeventsdigital campaignscontent marketingenablement materialstraining materialsKPI trackingdata-driven decision makingSalesforceMarketoTableauPower BI

Hard Skills

SalesforceMarketoTableauPower BIContent marketingJoint go-to-market planningEventsDigital campaignsTraining/enablement materialsKPIsData-driven decision making

Soft Skills

communicationrelationship-buildinganalytical mindsetcollaboration

Industry & Role

Industry SaaS

Job Function Lead partner marketing strategy and execution to drive growth through strategic partnerships

Role Subtype Marketing Manager

Tech Domains Salesforce, Tableau, Power BI

Keywords for Your Resume

partner marketingmarketing managerjoint go-to-marketco-marketingeventsdigital campaignscontent marketingenablement materialstraining materialskpisdata-driven decision makingSalesforceMarketoTableauPower BIB2B SaaSsan franciscoonsiteasanab2b saastableausalesforce

Deal Breakers

Must be based in San Francisco or willing to relocate to SF, onsite requirement

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