✦ Luna Orbit — Content & Media

Marketing Operations, Principal

at EverFi

📍 Remote, US Remote 💰 $120K – $140K USD / year Posted March 12, 2026
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Position Details

Salary $120K – $140K USD / year
Type Full-Time
Experience lead
Exp. Years 7+ years
Education 7+ years of experience in marketing operations, demand generation, or growth marketing at a SaaS company
Category Content & Media

About this role

Lead marketing operations efforts to optimize and scale marketing activities, leveraging automation, analytics, and process improvements to maximize efficiency and ROI across campaigns.

Key Responsibilities

  • Oversee marketing tech stack
  • Optimize campaign execution
  • Manage data and KPIs
  • Allocate resources and budget
  • Drive process improvements

Technical Overview

Expertise in marketing automation tools like HubSpot, CRM systems such as Salesforce, and analytics platforms. Focus on campaign management, lead scoring, and revenue attribution.

Ideal Candidate

The ideal candidate is a principal marketing operations expert with over 7 years of experience in SaaS, skilled in marketing automation, CRM, and analytics tools like HubSpot and Salesforce, with a strong focus on demand generation and process optimization.

Must-Have Skills

Marketing automationCRMAnalytics toolsDemand generationData analysis

Nice-to-Have Skills

SQLABMPaid mediaSEOMarketing analytics

Tools & Platforms

HubSpotSalesforceMarketoGoogle AnalyticsSQL

Required Skills

Marketing AutomationHubSpotCRMAnalyticsData-driven decision makingCampaign ManagementLead ScoringRevenue AttributionProcess OptimizationMarketing Technology

Hard Skills

Marketing OperationsMarketing AutomationHubSpotAnalyticsData-driven decision makingCampaign ManagementLead ScoringRevenue AttributionProcess OptimizationMarketing Technology

Soft Skills

LeadershipProject ManagementProblem-solvingAnalytical mindsetCommunicationTeam collaboration

Industry & Role

Industry Education / SaaS / Digital Education
Job Function Optimize and scale marketing operations for maximum efficiency and impact

Keywords for Your Resume

Marketing OperationsMarketing AutomationHubSpotCRMAnalyticsData-driven decision makingCampaign ManagementLead ScoringRevenue AttributionProcess OptimizationMarketing TechnologyDemand GenerationData AnalysisSQLABMPaid MediaSEOMarketing Analytics

Deal Breakers

Less than 7 years of experience in marketing operations, Lack of experience with marketing automation tools, No familiarity with CRM or analytics platforms, Inability to work remotely

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