✦ Luna Orbit — Marketing & Digital Marketing

Marketing Operations Program Manager

at Senior Managed Services Engineer – Palo Alto SD

📍 USA - Denver, CO - Remote Remote Posted April 04, 2026
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Position Details

Type Full-Time
Experience mid
Exp. Years 5–8 years
Education Not specified
Category Marketing & Digital Marketing

About this role

Marketing Operations Program Manager to drive the operational backbone of Ping Identity's marketing strategy—operationalize ICP/MQA, evolve from lead-based to account-centric marketing, across Salesforce, Marketo, and 6sense.

Key Responsibilities

  • Operationalize ICP; implement MQA; evolve to ABM across platforms; lead cross-functional initiatives; design end-to-end marketing processes using Asana

Technical Overview

Technologies include Salesforce, Marketo, 6sense, and Asana; focus on ICP, MQA, data governance, and ABM within a B2B SaaS context.

Ideal Candidate

The ideal candidate is a mid-to-senior Marketing Operations Manager with 5–8 years in enterprise B2B SaaS, strong ICP/MQA expertise, and hands-on experience with Salesforce, Marketo, and 6sense to drive ABM and lead-to-revenue programs.

Must-Have Skills

5–8 years of experience in marketing operationsstrategyor a similar role within Enterprise B2B SaaSStrong understanding of ICP and account-based marketing frameworks (MQLMQA)Experience with SalesforceMarketoand 6sense

Nice-to-Have Skills

Experience building or scaling ABM or MQA frameworksMarketing analytics RevOps or GTM strategyAsana proficiencyDeep technical familiarity with MarketoSalesforceand 6Sense

Tools & Platforms

SalesforceMarketo6senseAsana

Required Skills

Marketing operationsICPMQAlead-to-revenueSalesforceMarketo6senseAsanaGTMABMdata governance

Hard Skills

Marketing OperationsICPMQALead-to-RevenueSalesforceMarketo6senseAsanaGTMMarketing analyticsRevOpsABM

Soft Skills

Strategic thinkingCross-functional collaborationData-driven decision makingProblem solving

Industry & Role

Industry SaaS
Job Function Own marketing operations and ABM program execution to enable revenue growth for Ping Identity
Role Subtype Marketing Operations Manager
Tech Domains Salesforce, Marketo, 6sense, Asana

Keywords for Your Resume

marketing operations program managermarketing operationsICPMQASalesforceMarketo6senseAsanalead-to-revenueaccount-based marketingdata governanceGTMmarketing analyticsRevOpsABMenterprise B2B SaaSremotedenvercoloradosalarycompensation
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