About this role
Lead media operations for a major client, coordinating strategy across TV, digital, and social, and owning end-to-end campaign setup, trafficking, QA, and optimization.
Key Responsibilities
- Campaign cross-functional leadership
- Ad operations & trafficking
- Performance monitoring & optimization
- Reporting & stakeholder communication
- Innovation & best practices
Technical Overview
Hands-on platform expertise across Google Ads, Meta, TikTok, and CTV with data-driven optimization and stakeholder communication.
Ideal Candidate
The ideal candidate is a senior media operations professional with 7+ years in marketing/advertising, adept at managing cross-channel paid media campaigns across TV, digital, and social, and able to lead end-to-end trafficking and real-time optimization with strong analytics.
Must-Have Skills
Experience & Education: 7-10 years of experienceBackground in MarketingCommunicationsAdvertisingor equivalent experienceHands-ondemonstrable experience across all major platforms (Google AdsMetaTikTokCTV)Strong understanding of cross-channel executionProven ability to manage complex trafficking and campaign structures with precisionAbility to translate media plans into clean execution and real-time optimizationStrong data fluency with the ability to extract insights and optimize performance
Nice-to-Have Skills
Agency experienceClient-side media team experienceExecutive-ready presentationsReal-time optimization and troubleshooting
Tools & Platforms
Google AdsMetaTikTokCTV
Required Skills
paid media campaignsad operationsad traffickingcampaign setupcross-channel executionGoogle AdsMetaTikTokCTVanalytics
Hard Skills
Paid media campaignsAd operationsAd traffickingCampaign setupCross-channel executionPlatform expertise: Google AdsPlatform expertise: MetaPlatform expertise: TikTokCTVAnalytics
Soft Skills
Strategic planningCross-functional leadershipAnalytical mindsetCommunicationPresentation skillsDetail-oriented
Keywords for Your Resume
Media Operations Specialistremotewest coast hourspaid media campaignsad operationsad traffickingcampaign setupreal-time optimizationreportingstakeholder communicationdata fluencyplatformsGoogle AdsMetaTikTokCTVagency partnershipspaid media
Deal Breakers
Lack of cross-channel paid media experience, Inability to work West Coast PT hours
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