Position Details

Type Full-Time

Experience mid

Exp. Years Not specified

Education Not specified

Category Marketing & Digital Marketing

About this role

Own partner marketing end-to-end by building programs, content, and enablement that drive partner-sourced pipeline and measurable co-marketing ROI. Partner closely with marketing, sales, and business development to execute joint go-to-market plans and events.

Key Responsibilities

Develop and execute joint go-to-market plans with partners
Serve as primary marketing liaison for key partner accounts
Own partner event strategy from virtual activations to Tier 1 conferences
Create joint content and partner-facing enablement resources
Track and report partner-sourced and influenced pipeline

Technical Overview

Primarily GTM and partner marketing execution—building co-marketing programs, producing joint content (case studies, briefs, blogs, white papers), creating partner enablement assets, and reporting partner-sourced and influenced pipeline.

Ideal Candidate

The ideal candidate is a mid-level partner marketing professional with demonstrated experience in the residential construction industry. They have a proven track record building and executing co-marketing programs and joint go-to-market plans that generate measurable partner-sourced pipeline, while managing multiple partners, events, and content deliverables end-to-end.

Must-Have Skills

Demonstrated experience in the residential construction industryProven track record developing and executing co-marketing programs that drive measurable resultsStrong project management skillsExcellent written and verbal communication skills

Nice-to-Have Skills

Familiarity with supply chainFamiliarity with builder/contractor ecosystem

Required Skills

Partner marketingco-marketing programsjoint go-to-market planspartner event strategycase studiessolution briefsblogswhite paperspartner-facing toolkits and enablement resourcespartner pipeline tracking and reportingproject managementresidential construction industry knowledgecommunicationpresenting

Hard Skills

partner marketingco-marketing programsgo-to-market plansevent strategycase studiessolution briefsblogswhite paperspartner-facing toolkitspartner enablementpipeline trackingreporting partner-sourced and influenced pipelineproject managementresidential construction industry knowledgebuilder/contractor ecosystem knowledgesupply chain familiaritywritten and verbal communicationpresenting to internal and external audiences

Soft Skills

ownership of outcomescross-functional collaborationrelationship buildingstakeholder managementstorytellingcommunicationproject executionchallenge assumptionscomfort working across multiple partners and campaigns

Industry & Role

Industry Manufacturing

Job Function Drive growth through end-to-end partner marketing and co-marketing programs

Role Subtype Brand Manager

Keywords for Your Resume

Partner Marketing Managerpartner marketingco-marketingco-marketing programsjoint go-to-market plansgo-to-marketpartner event strategyvirtual activationsTier 1 conferencescase studiessolution briefsblogswhite paperspartner-facing assetstoolkitsenablement resourcespartner-sourced pipelinepartner influenced pipelineresidential constructionbuilder/contractor ecosystemsupply chainproject managementwritten and verbal communicationpresent to internal and external audiencesgo-to-market plans

Deal Breakers

Demonstrated experience in the residential construction industry, Proven track record developing and executing co-marketing programs with measurable results

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