✦ Luna Orbit — Business Analysis

Principal GTM Lead, WW Experience-Based Acceleration

at Amazon.com

📍 US, WA, Seattle Hybrid Posted April 14, 2026
Type Not Specified
Experience lead
Exp. Years Not specified
Education Not specified
Category Business Analysis

Own and scale the Experience-Based Acceleration (EBA) go-to-market strategy across AWS and enterprise customers. Lead executive alignment, coach teams on customer adoption, and establish measurable objectives and progress reporting for global EBA orchestration.

  • Develop and deploy a repeatable and scalable Go-to-market (GTM) strategy for EBA Orchestration
  • Drive executive alignment within AWS cross-organizations for scaling EBA
  • Coach how to partner with C-level to drive executive alignment and co-own escalations
  • Institute customer and field eBA orchestration in complex landscapes
  • Communicate data and recommendations to scale EBA methodology across Customer and AWS organizations

This role is GTM/enablement-focused but deeply tied to AWS cloud adoption programs. It coordinates large-scale initiatives supporting Migration, Modernization, and Innovation (AI) through the EBA methodology integrated into the Migration Acceleration Program (MAP).

The ideal candidate is a GTM leader who can scale Experience-Based Acceleration (EBA) through a repeatable, high-bar go-to-market strategy. They have strong experience driving executive alignment, defining metrics, and coaching cross-AWS teams to accelerate customer cloud adoption across migration, modernization, and innovation (AI).

Develop and deploy a repeatable and scalable Go-to-market (GTM) strategy for EBA Orchestration at a high bar to unlock customer cloud value realizationDrive executive alignment within the AWS cross-organizations for scaling EBA initiativesCoach how to partner with C-level to drive executive alignmentreport progressand co-own escalations
AWSAmazon Web Services (AWS)
Go-to-market (GTM) strategyExperience-Based Acceleration (EBA)EBA orchestrationMigration Acceleration Program (MAP)cloud value realizationcustomer transformationexecutive alignmentmetricsprogress reportingcustomer adoptionCustomer Obsessed
Go-to-market (GTM) strategyExperience-Based Acceleration (EBA)Experience-Based Acceleration (EBA) orchestrationMigration Acceleration Program (MAP)Cloud value realizationCustomer transformationExecutive alignmentCustomer adoptionMetrics definitionProgress reportingCross-AWS alignmentCustomer Obsessed GTMC-level executive alignmentData-driven decision-making
CoachingLeadershipCross-functional collaborationVerbal and written communicationBusiness judgmentDriving alignmentExecutive stakeholder management
Industry SaaS
Job Function Scale EBA go-to-market orchestration for enterprise AWS cloud value realization
Role Subtype Strategy Consultant
Tech Domains Amazon Web Services
Principal GTM LeadGTM LeadGo-to-market (GTM) strategyExperience-Based Acceleration (EBA)EBAEBA OrchestrationMigration Acceleration Program (MAP)MAPAWSAmazon Web Services (AWS)customer adoptionexecutive alignmentC-levelCxOsmetricsprogress reportingcross-AWS visibilityCustomer Obsessedcloud value realizationcustomer transformationmulti-national customersMigrationModernizationInnovation (AI)

Must demonstrate capability to develop and deploy a repeatable and scalable Go-to-market (GTM) strategy for EBA Orchestration, Must demonstrate experience driving executive alignment with C-level stakeholders

Apply for this Position →

Get matched to jobs like this

Luna finds roles that fit your skills and career goals — no endless scrolling required.

Create a Free Profile