Must-Have Skills
12-15+ years of experience in product marketingtechnical product marketingproduct managementcybersecurityenterprise softwareor B2B SaaSDeep expertise in Exposure Management and adjacent categories such as vulnerability managementexternal attack surface managementcloud securityidentity securityrisk prioritizationor security operationsStrong understanding of customer needsbuyer journeysmarket trendsand competitive dynamics in cybersecurityProven success building differentiated positioningmessagingand go-to-market strategies for technical productsExceptional writingcommunicationand presentation skillsStrong cross-functional leadership skills and the ability to influence stakeholders across productsalesmarketingand executive teamsAbility to balance strategic thinking with strong execution across multiple prioritiesHighly proactiveself-motivatedand comfortable operating in fast-pacedhigh-visibility environmentsPassion for cybersecurity and a strong point of view on how the Exposure Management market is evolvingExperience creating compelling customer-facing and internal content that drives awarenessadoptionand field successExperience using AI to improve efficiency and scale across product marketing work
Nice-to-Have Skills
High-techstart-uprapid growth and/or publicly traded company experienceTechnical or software engineering backgroundYou lead by exampleno task is above youand you raise the barLove our business
Tools & Platforms
AI toolsAnalytics/Content toolsCampaign toolsContent management
Hard Skills
Exposure ManagementGo-to-MarketMessagingPositioningContent CreationDemand GenerationField EnablementSales EnablementAnalyst RelationsPublic RelationsDigital MarketingCross-functional LeadershipExecutive AlignmentAI in MarketingB2B SaaSCybersecurityVulnerability ManagementExternal Attack Surface ManagementCloud SecurityIdentity SecurityRisk PrioritizationBuyer JourneysMarket Trends
Soft Skills
strategic thinkingwritingcommunicationpresentationleadershipcollaboration
Keywords for Your Resume
exposure managementprincipal product marketing managerfalcon exposure managementmessaginggo-to-marketlaunchescontent creationdemand generationfield enablementsales enablementanalyst relationspublic relationsdigital marketingcross-functional leadershipexecutive alignmentai in marketingb2b saascybersecuritysecurity operationsvulnerability managementexternal attack surface managementcloud securityidentity securityrisk prioritizationbuyer journeysmarket trendsExposure ManagementFalcon Exposure ManagementGo-to-MarketMessagingPositioningDemand GenerationField EnablementAI in MarketingB2B SaaSCybersecurity
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