About this role
Own market requirements, product strategy, and product marketing plans for a KLA product line within the ECI division. Drive product positioning and customer engagement from penetration through adoption, partnering closely with engineering, manufacturing, and sales.
Key Responsibilities
- Define market requirements and product strategy
- Conduct market research and monitor competitive activity
- Set pricing and develop business and product marketing plans
- Own product positioning and customer engagement through penetration to adoption
- Lead new product definition and business plans with joint departments
Technical Overview
Focuses on technical presentations, executive summaries, and market analysis for semiconductor manufacturing ecosystem products. Emphasizes data-driven forecasting, competitive analysis, and pricing guidance tied to product life-cycle management (PLC) and customer needs.
Ideal Candidate
The ideal candidate is an experienced Product Marketing Manager (PMM) who can own product strategy, market research, and competitive analysis for a product line. They are strong in pricing, product positioning, technical presentations, and data-driven forecasting, with proven ability to lead projects across engineering, manufacturing, and sales.
Must-Have Skills
product strategy definitionmarket researchpricingproduct positioningproduct life cycles (PLC)competition analysistechnical presentations and executive summariescustomer engagementsforecasting product demandanalytical skillsincluding ability to draw business conclusions from complex datasetsstrong communication skills and ability to conduct effective presentations
Nice-to-Have Skills
Background in ChemistryChemical eng (preferred)
Required Skills
market requirementsproduct strategy definitionmarket researchmonitoring competitive activityidentifying customer needspricingbusiness and product marketing plansproduct life cycles (PLC)product positioningcustomer engagementpenetration to adoptionproduct definition and business plansdeveloping product presentationspresenting them to key customersproduction penetration & adoption strategiestechnical presentations and executive summariescustomer engagementsmarket analysis by compiling customer information and industry reportsforecasting product demandcompetition analysisanalytical skillsdrawing business conclusions from complex datasets
Hard Skills
market requirementsproduct strategy definitionmarket researchmonitoring competitive activityidentifying customer needspricingbusiness and product marketing plansproduct life cycles (PLC)product positioningcustomer engagementpenetration to adoptionproduct definition and business plansdeveloping product presentationspresenting them to key customersproduction penetration & adoption strategiesforecasting product demandcompetition analysismarket analysis by compiling customer information and industry reportsanalytical skillsdrawing business conclusions from complex datasetstechnical presentations and executive summariescustomer engagementsregion or account ownership
Soft Skills
strong communication skillsability to conduct effective presentationsability to successfully drive projects with minimal interventionwell-organized with attention to detailability & desire to work in a team environmentcross-functional collaborationcustomer engagementwork closely with regional teams
Keywords for Your Resume
Product Marketing ManagerPMMproduct marketing plansproduct life cycles (PLC)product positioningpricingmarket researchcompetition analysisforecasting product demandmarket analysis by compiling customer information and industry reportscustomer engagementstechnical presentationsexecutive summariesanalytical skillsdraw business conclusions from complex datasetsregion or account ownerbusiness and product marketing planscustomer needsmonitoring competitive activityproduct presentationspenetration to adoption
Deal Breakers
Must demonstrate experience with product marketing responsibilities including pricing, product positioning, and product life cycles (PLC), Must be able to deliver technical presentations and executive summaries
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