Position Details

Salary $75K – $85K USD / year

Type Full-Time

Experience mid

Exp. Years Minimum of 3 years

Education Bachelor’s degree in public safety, Education, Business, or a related field (preferred).

Category Sales & Business Development

About this role

Regional Sales Manager (Public Safety Education) responsible for driving revenue through school safety, traffic enforcement, and public safety education initiatives. The role builds relationships with public officials, law enforcement leaders, and school stakeholders, using presentations and community outreach while traveling across North Carolina.

Key Responsibilities

Develop and implement strategic sales plans to meet revenue targets
Build relationships with public officials, law enforcement, and school boards
Conduct presentations, town hall sessions, and educational programs
Drive full sales cycle from prospecting to contract execution
Use Insightly CRM to track leads and manage sales activity

Technical Overview

Primarily a public-sector field sales role leveraging Insightly CRM to manage leads and sales activity, execute a prospect-to-contract sales cycle, and provide post-sales customer support.

Ideal Candidate

The ideal candidate is a mid-level regional sales professional with 3+ years of experience in sales or community outreach, ideally involving school systems, law enforcement, or municipal governments. They can build relationships with public-sector decision-makers, run presentations and town hall sessions, and manage a full sales cycle using Insightly CRM while traveling frequently across North Carolina.

Must-Have Skills

Minimum of 3 years in salespublic safety program managementor community outreach rolesExperience working with school systemslaw enforcementor municipal governmentsStrong public speaking and presentation skillsProven ability to build trust and influence decision-makers in the public sectorWillingness to travel 50–75% within North CarolinaMust be able to pass a federal background check and drug test

Nice-to-Have Skills

Former law enforcement

Tools & Platforms

Insightly

Required Skills

strategic sales plansrevenue targetspublic safety educationschool systemslaw enforcementmunicipal governmentspublic speakingpresentationstown hall sessionsCRM toolsInsightlysales cycleprospectingcontract executionoutbound callsoutbound emailscommunity outreachagency visits

Hard Skills

strategic sales plansrevenue targetsschool safetytraffic enforcementpublic safety educationpublic sector salespresentationstown hall sessionseducational programssales cycle from prospecting to contract executionCRM toolsInsightlycustomer support post-salesoutbound calls and emailsagency visits per weekcommunity eventssafety fairsconferencescommunity outreachpublic speaking

Soft Skills

relationship buildingstakeholder managementtrust buildinginfluencing decision-makersorganizational skillsindependent workcommunicationpresentation skillscommunity engagement

Industry & Role

Industry Government/Public Sector

Job Function Grow public safety education sales across school districts and municipal stakeholders

Role Subtype Sales Manager

Keywords for Your Resume

Regional Sales ManagerPublic Safety EducationBlue Line SolutionsNorth CarolinaTravel Requiredschool safetytraffic enforcementpublic safety educationschool districtslaw enforcementmunicipal leaderspresentationstown hall sessionseducational programsCRM toolsInsightlysales cycleprospectingcontract executionoutbound callsoutbound emailsagency visits per weekcommunity eventssafety fairsconferencesfederal background checkdrug testpublic speakingpublic safetytravel 50–75%

Deal Breakers

Minimum of 3 years in sales, public safety program management, or community outreach roles, Willingness to travel 50–75% within North Carolina, Ability to pass a federal background check and drug test

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