✦ Luna Orbit — Sales & Business Development

Sales Director - Consumer Healthcare

at Cotiviti

📍 Remote, US Remote 💰 $130K – $165K USD / year Posted April 15, 2026
Salary $130K – $165K USD / year
Type Not Specified
Experience executive
Exp. Years 8-10 years
Education Bachelor’s Degree or the equivalent work experience in Healthcare, Marketing, Business or related field
Category Sales & Business Development

Serve as a hunter sales director in the healthcare payer space, responsible for securing new sales and managing a territory and quota. You will lead strategic sales activities, analyze market and competitive conditions, and build executive relationships across Health Plans.

  • Secure new sales and vet new approaches
  • Manage sales territory and quota
  • Implement strategic sales activities and provide updates to sales management
  • Research and analyze competitive conditions, customer needs, and market trends
  • Monitor competitor pricing and create effective pricing strategies

This is a technology-enabled healthcare payer sales role focused on selling health plan software systems and services, particularly in Consumer Engagement/Population Health and Payment/Analytics domains. No specific software tools are listed; the technical scope is centered on health plan software and service vendor experience.

The ideal candidate is an executive-level healthcare payer sales leader with 8–10 years selling Health Plan software and services in the Payment, Analytics, or Population Health space. They have 3–5+ years leading new business accounts, strong relationships with Health Plan executives (including C-suite and procurement), and a proven track record closing contracts ranging from hundreds of thousands to several millions.

8-10 years experience working in a leading Health Plan software and service vendor in the PaymentAnalytics or Population Health industryMinimum 3-5 years experience leading and/or supporting new business accounts and selling software products into Health PlansExperience calling on and selling to Health Plan executives including SVP Business OwnersprocurementVPs and directorsBachelor’s Degree or the equivalent work experience in HealthcareMarketingBusiness or related field requiredProven track record leading and/or supporting Health Plan software system and service sales with contract values ranging from hundreds of thousands to several millions
Existing network of Heath Plan account contacts at the Executive level
Not specified
sales directorhunter rolehealth plan software and servicespopulation healthpayment analyticsexecutive selling to health plansnew business accountsterritory and quotapricing strategiescompetitive analysisstrategic sales plansprocurement engagementtrade shows
new business salesterritory managementquota managementhealth plan software and service salescontract value negotiation and selling software into health planspricing strategiescompetitive analysismarket trend analysisenvironmental and competitive conditions researchsecure new salessales strategy and policies implementationlead regular updates to sales managementcustomer relationship managementprocurement engagementexecutive-level sellingattending industry trade shows and professional meetingspresentations and sales management reporting
relationship buildingrelationship managementcommunicationstakeholder managementexecutive presencestrategic thinkingpresenting and influencing
Industry Healthcare IT
Job Function Drive executive-level new business growth for health plan software and services.
Role Subtype VP of Sales
Sales DirectorSales Director - Consumer Healthcarehunter rolenew salesterritoryquotaHealth Plan executivesC-SuiteSVPprocurementVPsdirectorsHealth Plan softwareservice vendorConsumer EngagementPopulation HealthPaymentAnalyticsnew business accountssoftware products into Health Planscontract valuesseveral millionshundreds of thousandspricing strategiescompetitive conditionsmarket trendsstrategic sales planspricingtrade showsprofessional meetingsseminarsselling software products into Health Plans

Bachelor’s Degree (or equivalent work experience) in Healthcare, Marketing, Business, or related field, 8-10 years experience selling Health Plan software and services in Payment, Analytics or Population Health, Experience calling on Health Plan executives including SVP Business Owners, procurement, VPs and directors

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