Position Details
About this role
Klaviyo seeks a Senior Director of Digital responsible for driving growth through paid media, SEO, and lifecycle marketing. The role involves managing digital channels, adopting AI, and optimizing customer acquisition strategies.
Key Responsibilities
- Own digital acquisition funnel
- Lead paid media strategy
- Manage SEO and AEO
- Drive AI adoption and automation
- Optimize conversion rates
Technical Overview
The role requires expertise in digital marketing channels, AI integration, workflow automation, and performance analytics within a SaaS environment.
Ideal Candidate
The ideal candidate is a senior digital marketing leader with extensive experience in paid media, SEO, and lifecycle marketing within SaaS companies. They possess strategic vision, leadership skills, and a strong understanding of AI and automation to drive measurable growth.
Must-Have Skills
Nice-to-Have Skills
Tools & Platforms
Required Skills
Hard Skills
Soft Skills
Industry & Role
Keywords for Your Resume
Deal Breakers
Lack of SaaS experience, No leadership experience in digital marketing, Inability to manage agency relationships, No experience with AI or workflow automation
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