Position Details

Salary $123K – $207K USD / year

Type Full-Time

Experience senior

Exp. Years 10+ years

Education Not specified

Category Marketing & Digital Marketing

About this role

Senior Partner Marketing Manager to lead regional partner marketing programs in the AMER theater, building campaigns to generate pipeline and increase brand awareness. Will collaborate with field and channel sales, marketing operations and partners to deliver integrated campaigns across live and digital channels.

Key Responsibilities

Create regional quarterly plans for partner marketing
Drive demand creation with partners to generate net-new pipeline
Collaborate with field, digital, marketing operations, and channel sales teams
Create monthly success metrics and optimize campaigns
Manage tools, programs, budgets and travel ~25%

Technical Overview

Focus on demand generation campaigns, partner marketing operations, Salesforce-driven reporting, and budget management. Involves regional/local program execution, ABM strategies, and events (trade shows, conferences, virtual events) with travel ~25%.

Ideal Candidate

The ideal candidate is a senior partner marketing professional with 10+ years in demand-generation and partner marketing, strong experience with ABM, Salesforce, and cross-functional collaboration, and a track record of driving pipeline through regional and partner programs in a remote AMER-focused role.

Must-Have Skills

Self-starter with 10+ years in demand/integrated marketing campaigns within partner environmentExperience with live and digital marketing activities (trade showsconferencesvirtual eventsemail nurture)Experience tracking ROI and reportingExperience managing regional/local programs and budgetsCross-functional collaboration with sales and channel teams; Salesforce processesStrong project management and organizational skills

Nice-to-Have Skills

Experience with regional programs and budgets beyond core scopeCampaign measurement and optimization experienceChannel marketing and partner ecosystem development

Tools & Platforms

Salesforce

Required Skills

partner marketingaccount-based marketingabmdemand generationlead managementSalesforceROIreportinglive and digital marketingtrade showsconferencesvirtual eventsemail nurturecross-functional collaborationregional programsbudget managementmarketing campaignsremote workchannel marketing

Hard Skills

Account-Based MarketingABMdemand generationlead managementSalesforceROIreportinglive and digital marketingtrade showsconferencesvirtual eventsemail nurturemarketing campaignsregional campaignspartner marketingchannel marketingbudget managementlocal programsregional quarterly plans

Soft Skills

strong communicationanalyticalself-starterorganizationcross-functional collaborationmulti-project managementability to handle ambiguity

Industry & Role

Industry SaaS

Job Function Lead regional partner marketing programs to generate pipeline and raise brand awareness in the AMER theater

Role Subtype Marketing & Digital Marketing

Keywords for Your Resume

senior partner marketing managerpartner marketingchannel partnersSalesforceAccount-Based MarketingABMdemand generationlead managementROIreportinglive and digital marketingtrade showsconferencesvirtual eventsemail nurturecross-functional collaborationmarketing campaignsremoteAMER theater

Deal Breakers

less than 10 years of partner marketing/demand gen experience, no experience with partner ecosystems or channel marketing, no Salesforce experience, not willing to travel up to 25%

Apply for this Position →

Get matched to jobs like this

Luna finds roles that fit your skills and career goals — no endless scrolling required.

Create a Free Profile