Position Details

Salary $170K – $195K USD / year

Type Full-Time

Experience senior

Exp. Years 5+ years

Education Bachelor’s degree or equivalent practical experience

Category Product Management

About this role

Senior Product Manager to drive retention, engagement, and monetization for ABCmouse consumer experiences. Own onboarding, activation, subscription lifecycle, and cross-functional collaboration to deliver measurable growth.

Key Responsibilities

Own growth metrics (retention, activation, subscription rate)
Design and optimize core product loops
Lead experimentation roadmap (A/B tests)
Balance monetization with learning outcomes
Collaborate with Engineering, Design, Data Analytics, Marketing, and Finance

Technical Overview

Cross-functional product leadership with data-driven experimentation and monetization strategies; experience with subscriptions and IAP

Ideal Candidate

The ideal candidate is a senior product manager with 5+ years in consumer digital products, strong experience owning retention, engagement, and monetization metrics, and a background in edtech or mobile apps. An MBA or advanced degree is preferred.

Must-Have Skills

None listed

Nice-to-Have Skills

Experience in subscription-based or free-to-play (F2P) productsBackground in mobile gamesedtechor consumer apps with engagement loopsExperience optimizing onboardingactivation funnelsor lifecycle journeysFamiliarity with pricingpackagingand monetization strategyExperience with dual-user systems (parent/child)

Tools & Platforms

Payment SystemsSubscription Lifecycle ManagementAnalytics tools

Required Skills

Product managementdata analyticsexperimentationA/B testingpricingsubscriptionsin-app purchaseslifecycle managementcross-functional leadershipstakeholder communication

Hard Skills

Product managementData analyticsExperimentationA/B testingPricingSubscriptionsIn-app purchasesLifecycle managementCross-functional leadershipStakeholder communication

Soft Skills

AnalyticalCommunicationCollaborationInfluence without authorityDecision making

Certifications

Preferred

MBA

Industry & Role

Industry Education & Training

Job Function Lead growth-focused product initiatives to improve retention and monetization in ABCmouse consumer products

Role Subtype Senior Product Manager

Keywords for Your Resume

senior product managerabcmouseabcmouse.comedtechsubscriptionmonetizationretentionengagementonboardingactivationlifecycleiapa/b testingexperimentationdata-drivencross-functionalengineeringdesigndata sciencemarketingparent childdual-userpricingpaymentssubscription lifecycle managementmbaremoteA/B testingMBA

Deal Breakers

Lack of 5+ years product management experience in consumer digital products, No experience with subscription-based or IAP models

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