✦ Luna Orbit — Marketing & Digital Marketing

Senior Regional Marketing Specialist - Strategic and Public Sector

at Okta

📍 Bellevue, Washington; Chicago, Illinois; Washington, DC Onsite Posted March 12, 2026
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Position Details

Type Not Specified
Experience mid
Exp. Years 1-2 years
Education Not specified
Category Marketing & Digital Marketing

About this role

This role involves developing and executing regional marketing programs to generate demand and support sales growth across multiple regions. The specialist will coordinate campaigns, analyze performance, and collaborate with cross-functional teams.

Key Responsibilities

  • Plan and execute demand generation programs
  • Coordinate regional events and digital campaigns
  • Track and analyze marketing performance
  • Collaborate with sales and marketing teams
  • Support sales enablement initiatives

Technical Overview

Focus on B2B marketing tools such as Salesforce, 6sense, Marketo, and project management platforms like Asana. Responsibilities include campaign execution, performance tracking, and event coordination.

Ideal Candidate

The ideal candidate is a mid-level B2B tech marketing professional with 1-2 years of experience in demand generation and regional marketing campaigns. They possess strong communication skills and familiarity with marketing tools like Salesforce and Marketo, capable of managing multiple programs and collaborating across teams.

Must-Have Skills

Experience in B2B tech marketingFamiliarity with SalesforceFamiliarity with 6senseFamiliarity with MarketoStrong data analysis and reporting skillsExcellent writtenverbaland presentation communication skills

Nice-to-Have Skills

Experience in B2GExperience supporting sales teams

Tools & Platforms

SalesforceSplash6senseMarketoAsana

Required Skills

Demand generationcampaign planningdigital marketingSalesforce6senseMarketoevent coordinationprogram reporting

Hard Skills

SalesforceSalesforce CRM6senseMarketoAsanadigital marketingcampaign planningprogram reportingevent coordination

Soft Skills

communicationteam collaborationattention to detailanalytical skillsproject management

Industry & Role

Industry SaaS
Job Function Developing and managing regional marketing campaigns to drive demand and pipeline growth

Keywords for Your Resume

Senior Regional Marketing Specialistdemand generationprogram planningcampaign executiondigital marketingevent coordinationSalesforce6senseMarketoAsanaB2B marketingregional marketingpipeline growthmarketing ROIprogram reportingcampaign planning

Deal Breakers

Lack of experience with Salesforce or marketing automation tools, No prior B2B marketing experience, Unwillingness to work onsite, Insufficient communication skills

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