✦ Luna Orbit — Marketing & Digital Marketing

Senior Retention & Success Specialist - Customer Lifecycle Marketing (Remote)

at Geotab

📍 Remote, US Remote 💰 $100K – $115K USD / year Posted April 02, 2026
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Position Details

Salary $100K – $115K USD / year
Type Full-Time
Experience senior
Exp. Years 5-8 years
Education Not specified
Category Marketing & Digital Marketing

About this role

Senior retention & marketing specialist responsible for executing customer lifecycle programs across onboarding, adoption, retention, and renewal-adjacent communications.

Key Responsibilities

  • Execute retention, adoption, and success lifecycle programs as defined by Customer Marketing strategy
  • Deliver onboarding, value-realisation, and renewal-adjacent communications
  • Coordinate with Marketing Automation Lead to operationalize lifecycle journeys
  • Support Voice of Customer and survey programs
  • Maintain documentation and calendars; flag risks and opportunities

Technical Overview

Role centers on marketing automation and lifecycle program execution with cross-functional collaboration; no deep software stack required beyond automation and content tooling.

Ideal Candidate

The ideal candidate is a mid-to-senior marketing professional with 5-8 years of experience in customer lifecycle marketing, skilled in marketing automation, onboarding, retention, and cross-functional collaboration to drive global customer communications.

Must-Have Skills

5-8 years experience in customer marketinglifecycle marketingcustomer communicationsor related fieldExperience delivering multi-touch lifecycle programsStrong written communicationOrganisedexecution-orientedComfort working within automated systems

Required Skills

Marketing AutomationLifecycle MarketingOnboardingAdoptionRetentionRenewal CommunicationsVoice of CustomerSurvey ProgramsProject ManagementContent CollaborationCustomer CommunicationsRemote

Hard Skills

Marketing AutomationLifecycle marketingCustomer marketingOnboardingAdoptionRetentionRenewal communicationsVoice of CustomerSurvey programsProject managementContent collaborationCustomer communicationsLifecycle journeysAutomation

Soft Skills

Strong written communicationProject managementOrganisedExecution-orientedCross-functional collaborationAttention to detailTime managementCustomer-first mindset

Industry & Role

Industry SaaS
Job Function Plan and execute customer lifecycle marketing programs to drive onboarding, adoption, retention, and renewals
Role Subtype Marketing & Digital Marketing

Keywords for Your Resume

Senior Retention & Success SpecialistCustomer Lifecycle MarketingMarketing AutomationLifecycle programsOnboardingAdoptionRetentionRenewal-adjacent communicationsVoice of Customersurvey programsCustomer Marketingmulti-touch lifecycleoperational communicationsLifecycle journeysContent teamscustomer touchpointsexecution readinessrisk and gapscollaboration with GCScalendar managementLifecycle marketingCustomer marketingSurvey programsProject managementRemote

Deal Breakers

Less than 5-8 years of relevant experience, Inability to work remotely, Lack of experience with marketing automation, Poor written communication

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