Position Details

Type Not Specified

Experience senior

Exp. Years Not specified

Education Not specified

Category Sales & Business Development

About this role

Senior SDR role driving pipeline creation for GeneDx biopharma partnerships and strategic accounts. Own a defined target-account book, run account-based, multi-threaded outreach, source and qualify opportunities, and maintain CRM hygiene in Salesforce.

Key Responsibilities

Own strategic pipeline development for target biopharma accounts
Develop and execute account-based engagement strategies with multi-threaded outreach
Partner with Account Directors and ABM/marketing teams on coordinated account plans
Conduct deep account research to map organizations and identify decision-makers
Maintain rigorous pipeline hygiene and CRM discipline in Salesforce

Technical Overview

Primary systems include Salesforce CRM for lead/contact/account and opportunity-stage tracking, plus outreach channels including LinkedIn, phone, and email. Work integrates ABM campaigns, targeted content, events, and intent signals into account engagement motions.

Ideal Candidate

The ideal candidate is a Senior SDR who has owned strategic pipeline development for target accounts, using account-based engagement and multi-threaded outreach to penetrate complex organizations. They are disciplined with CRM hygiene in Salesforce, generate high-quality meetings, and qualify sourced opportunities with strong judgment and account research.

Must-Have Skills

strategic pipeline developmentaccount-based engagementmulti-threaded outreachCRM disciplineSalesforceopportunity sourcing and qualifyingaccount research

Tools & Platforms

SalesforceLinkedIn

Required Skills

strategic pipeline developmentaccount-based engagementmulti-threaded outreachaccount researchopportunity sourcingopportunity qualificationCRM disciplineSalesforceABM campaignsintent signalspipeline hygieneLinkedIn outreach

Hard Skills

strategic pipeline developmentaccount-based engagementmulti-threaded outreachaccount researchorganizational structure mappingdecision-makers identificationinfluencers identificationentry strategiesopportunity sourcingopportunity qualificationCRM disciplineSalesforcepipeline hygienelead trackingcontact engagement trackingaccount engagement trackingopportunity stages trackingpipeline progression trackingABM campaignstargeted contenteventsintent signals

Soft Skills

strategic thinkingdisciplinecross-functional collaborationpartneringcommunicationstakeholder managementaccountabilityjudgmentprioritizationtime managementcustomer/client focus

Industry & Role

Industry SaaS

Job Function Generate and qualify pipeline by running account-based outreach and booking high-quality meetings for biopharma partnerships.

Role Subtype Sales Development Rep

Keywords for Your Resume

Senior Sales Development Representative (SDR)Senior Sales Development RepSDRSales Development Representativepipeline creationstrategic pipeline developmentaccount-based engagementmulti-threaded outreachaccount researchdecision-makersinfluencersentry strategiesopportunity sourcingopportunity qualificationCRM disciplineSalesforcepipeline hygieneABM campaignstargeted contentintent signalsLinkedInhigh-quality meetings

Deal Breakers

Must have Salesforce CRM discipline for tracking lead, contact, and account engagement (as stated), Must be able to execute multi-threaded outreach and account-based engagement

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