✦ Luna Orbit — Marketing & Digital Marketing

Sr. Salesforce Marketing Cloud Specialist

at Charles Schwab

Unknown Posted March 26, 2026
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Position Details

Type Not Specified
Experience senior
Exp. Years Not specified
Education Not specified
Category Marketing & Digital Marketing

About this role

This role involves executing and supporting Salesforce Marketing Cloud campaigns across multiple channels, ensuring platform health, and delivering personalized marketing communications at an enterprise level.

Key Responsibilities

  • Support marketing programs using Salesforce Marketing Cloud
  • Build customer journeys with Journey Builder
  • Develop email templates and content modules
  • Monitor campaign quality and deliverability
  • Maintain platform health and support integrations

Technical Overview

The technical environment includes Salesforce Marketing Cloud, HTML, AMPscript, JavaScript, SQL, and data management tools, supporting sophisticated multi-channel marketing automation.

Ideal Candidate

The ideal candidate is an experienced Salesforce Marketing Cloud specialist with strong technical skills in email automation, journey design, and data management. They should have a background supporting enterprise marketing campaigns and optimizing platform performance.

Must-Have Skills

Salesforce Marketing CloudEmail StudioJourney BuilderAutomation StudioHTMLAMPscriptSQL

Nice-to-Have Skills

Web StudioCloudPagesJavaScriptData ExtensionsData Filters

Tools & Platforms

Salesforce Marketing CloudData Driven CommunicationsDAMCRM

Required Skills

Salesforce Marketing CloudEmail StudioJourney BuilderAutomation StudioAMPscriptCloudPagesSQLData Extensionscampaign managementemail deliverabilityHTMLJavaScript

Hard Skills

Salesforce Marketing CloudEmail StudioWeb StudioJourney BuilderAutomation StudioAMPscriptJavaScriptHTMLCloudPagesSQLData ExtensionsData FiltersCampaign ManagementCampaign StandardCampaign Builder

Soft Skills

communicationproblem-solvingplatform supportquality assurancecollaboration

Industry & Role

Industry Financial Services
Job Function Marketing automation and platform support for enterprise customer engagement
Role Subtype Marketing & Digital Marketing
Tech Domains Salesforce Marketing Cloud, SQL, HTML, JavaScript

Keywords for Your Resume

Salesforce Marketing CloudEmail StudioJourney BuilderAutomation StudioAMPscriptCloudPagesSQLData Extensionscampaign managementemail deliverabilityHTMLJavaScriptMarketing CloudData Driven Communicationscampaign supportquality assurance

Deal Breakers

Lack of experience with Salesforce Marketing Cloud, No experience in email automation, No knowledge of AMPscript or SQL, Lack of platform support experience

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