✦ Luna Orbit — Product Management

Staff Product Manager - Web Growth

at Intercom

📍 Berlin, Germany Onsite Posted March 19, 2026
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Position Details

Type Full-Time
Experience lead
Exp. Years 3+ years
Education Not specified
Category Product Management

About this role

Intercom is hiring a Staff Product Manager for Web Growth to lead the strategy and execution of growth initiatives across their web presence. The role involves analyzing performance, optimizing user experience, and collaborating with cross-functional teams.

Key Responsibilities

  • Develop growth strategy
  • Analyze funnel performance
  • Identify optimization opportunities
  • Collaborate with teams
  • Drive measurable results

Technical Overview

The role requires strategic planning, data analysis, and experience with web analytics, SEO, A/B testing, and growth metrics. Focus on demand generation, CRO, and stakeholder management in a SaaS environment.

Ideal Candidate

The ideal candidate is a lead product manager with experience in web growth, digital marketing, and demand generation. They possess strong analytical skills, cross-functional leadership, and a strategic mindset to drive growth initiatives.

Must-Have Skills

Experience in web growth or digital marketingStrong analytical skillsData-driven decision makingCross-functional collaborationRoadmap developmentStakeholder management

Nice-to-Have Skills

Experience with CRO toolsSEO/AEO expertiseExperience in SaaS companiesGrowth hackingA/B testing

Tools & Platforms

Google AnalyticsSEO toolsA/B testing platformsWeb performance toolsCRM platforms

Required Skills

product strategyweb growthdemand generationCROSEOAEOweb analyticsdata analysisroadmap planningstakeholder management

Hard Skills

Product StrategyWeb GrowthDemand GenerationConversion Rate OptimizationSEOAEOWeb AnalyticsData AnalysisRoadmap PlanningCross-functional LeadershipStakeholder ManagementUser ExperienceGrowth Metrics

Soft Skills

Strategic ThinkingLeadershipCommunicationAnalytical SkillsCollaborationProblem-solvingMentoringInnovation

Certifications

Preferred

Google Analytics CertificationDigital Marketing Certifications

Industry & Role

Industry SaaS
Job Function Lead web growth strategy and execution to enhance website performance and user engagement
Role Subtype Web Growth Product Manager

Keywords for Your Resume

product managerweb growthdigital marketingSEOAEOweb analyticsgrowth strategydemand generationconversion rate optimizationA/B testingcross-functional leadershipstakeholder managementgrowth metricsSaaSon-siteBerlinleadstrategydata analysis

Deal Breakers

No experience in web growth or digital marketing, Lack of analytical skills, No experience with cross-functional teams, No leadership experience

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