✦ Luna Orbit — Marketing & Digital Marketing

Strategic Marketing Manager - Supplies & Equipment

at Demco

📍 Remote, US Remote 💰 $80K – $100K USD / year Posted April 04, 2026
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Position Details

Salary $80K – $100K USD / year
Type Full-Time
Experience mid
Exp. Years 5+ years
Education Not specified
Category Marketing & Digital Marketing

About this role

Strategic Marketing Manager to lead omni-channel marketing and ecommerce growth for Demco's Supplies & Equipment division, with a focus on education markets and multi-channel campaigns.

Key Responsibilities

  • Lead end-to-end marketing strategy and execution for assigned product categories, with a focus on driving ecommerce growth and revenue
  • Develop and manage a seasonal promotional calendar aligned to business priorities, product strategies, and key demand periods
  • Create and execute integrated, multi-channel campaigns across ecommerce, catalogs, email, onsite merchandising, and paid media
  • Partner closely with product, pricing, and sales teams to align on priorities, promotions, and assortment strategies
  • Bring our categories to life through compelling storytelling across both digital and print channels

Technical Overview

Focus on ecommerce marketing, omnichannel, catalogs, paid media, data analysis; cross-functional collaboration across product, pricing, sales, and marketing.

Ideal Candidate

The ideal candidate is a mid-level strategic marketing professional with 5+ years of experience in ecommerce marketing and omni-channel campaigns, with knowledge of education markets and catalog marketing.

Must-Have Skills

Bachelor’s degree in marketingbusinessor a related fieldAt least 5 years of experience in eCommerce marketingcategory marketingor campaign managementProven success driving revenue through multi-channel campaignsExperience managing promotional calendars and seasonal campaignsStrong understanding of omnichannel environments (digital and print)Ability to collaborate across teams including ProductCreativeand Performance Marketing

Nice-to-Have Skills

Experience working in product-driven or SKU-heavy environmentsCatalog marketing experienceExperience with external partnersStrong analytical skills with data interpretation

Required Skills

Bachelor’s degree in marketingbusinessor related field; at least 5 years of experience in ecommerce marketingcategory marketingor campaign management; proven success driving revenue through multi-channel campaigns; experience managing promotional calendars and seasonal campaigns; omnichannel environments; collaboration across ProductCreativeand Performance Marketing

Hard Skills

eCommerce marketingomni-channel marketingcampaign managementpromotional calendarsseasonal campaignscatalog marketingdata analysiscross-functional collaborationproduct collaborationsales alignmentpaid mediaon-site merchandisingstorytelling

Soft Skills

Strong analytical skillscollaborationorganizationproject managementcustomer-focusedattention to detail

Industry & Role

Industry Education & Training
Job Function Lead ecommerce-focused strategic marketing and campaigns for Demco's Supplies & Equipment division in education sector.
Role Subtype Strategic Marketing Manager

Keywords for Your Resume

Strategic Marketing ManagereCommerce marketingomni-channel marketingmulti-channel campaignspromotional calendarsseasonal campaignseducation marketsK-12public librarieshigher educationremoteon-site merchandisingcatalog marketingpaid mediadata analysiscross-functional collaborationproduct collaborationsales alignmenteducation technologyvendor partnerships

Deal Breakers

Less than 5 years of experience in ecommerce marketing, No experience with omnichannel campaigns, Lack of collaboration with product/sales teams

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