✦ Luna Orbit — Product Management

Workload Automation Product Marketing Manager

at Broadcom

📍 4 Locations Unknown 💰 $123K – $198K USD / year Posted March 29, 2026
Salary $123K – $198K USD / year
Type Full-Time
Experience mid
Exp. Years 12+ years
Education Bachelor's degree
Category Product Management

Product Marketing Manager for the Automation Division focused on Workload Automation. Owns go-to-market strategy, messaging, and adoption; collaborates with Product Management, Sales, Enablement, and Customer Success across global and regional teams.

  • Develop compelling product positioning, value propositions, and differentiated messaging for Workload Automation offerings
  • Lead GTM strategy for new releases, customer success stories, capabilities, and market launches
  • Create high-quality content including solution briefs, white papers, competitive analysis, customer presentations, and sales enablement tools
  • Serve as a subject-matter expert for Workload Automation across internal teams, customer conversations, webinars, events, and analyst engagements
  • Conduct ongoing market, customer, and competitive research to inform strategy and product direction

Leverages deep understanding of enterprise scheduling and automation ecosystems to craft differentiating messaging and GTM plans; creates solution content and sales tools; engages with analysts and customers to drive adoption.

The ideal candidate is a senior product marketing manager with 12+ years in workload automation, capable of defining GTM strategies and messaging for an enterprise scheduling portfolio. They excel at cross-functional leadership, translating complex automation capabilities into clear business value for ITOps, DevOps, and DataOps personas.

Bachelor's degree and 12+ years hands-on experience in Workload Automationdeep familiarity with enterprise schedulingorchestrationand automation ecosystemsExperience translating technical capabilities into business value for ITOpsDevOpsand DataOps personasStrong written and verbal communication skillsCross-functional collaboration experience
Background with AutomicControl-Mor similar workload automation platformsExperience in enterprise softwareautomationobservabilityor related IT operations domainsAbility to present confidently to large audiencesanalystsand senior executives
Product marketingworkload automationenterprise schedulingGTM strategycross-functional collaborationcontent creationwhite paperscustomer presentationssales enablementanalyst engagementsmarket launchescompetitive analysisdata analysisIT OpsDevOpsDataOps
Workload Automationenterprise schedulingautomation ecosystemsGTM strategycontent creationwhite paperscustomer presentationssales enablementanalyst engagementscross-functional collaborationmarket launchescompetitive analysisdata analysisIT OpsDevOpsDataOpspresentation skills
communicationstorytellingleadershipcollaborationstrategic thinkinganalytical thinking
Industry SaaS
Job Function Drive global go-to-market for Workload Automation portfolio through product marketing, messaging, and cross-functional leadership.
Role Subtype Product Marketing Manager
product marketing managerworkload automationautomation divisiongtm strategyenterprise schedulingautomation ecosystemssolutions briefswhite paperscustomer presentationssales enablementanalyst engagementscross-functional collaborationmarket launchescompetitive analysisdata analysisitopsdevopsdataopspublic speakingbroomfieldburlingtonbachelor's degree12+ years

Less than 12 years in workload automation or enterprise scheduling, No experience with cross-functional product marketing, Lack of experience presenting to senior stakeholders

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